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Winter season 2022 tourism campaign begins in Egypt

 Egypt's Ministry of Tourism has launched an online campaign to promote the country's top tourist destinations for the winter of 2022.


According to Arab News, the Ministry of Tourism has tried to attract tourists from Britain, Germany, Ukraine, Italy, France, Russia and the United States with the special theme of Sunni Christmas in this campaign run on social media.Amr al-Qadi, head of Egypt's tourism promotion board, said the winter campaign was being launched in Western countries with Christmas and New Year celebrations.

Al-Qadi added that the campaign was aimed at promoting tourism in Egypt, as well as attracting Egyptians to spend time in the country during the holidays, New Year and Christmas.

The head of the Tourism Promotion Board said that the short-term promotional film and pictures of landscapes of different areas have been displayed in the tourism campaign.

 In addition to Egyptian archeology, this short duo film highlights healthy activities with weather, beach entertainment and beautiful scenery.


Lamia Kamil, Assistant Minister for Tourism and Antiquities for marketing and promotion of the tourism campaign, said that the promotional campaign has been launched on popular websites and all social media platforms.

Lamia Kamil added that the Egyptian Ministry of Tourism wants to use all modern means of advertising to reach a large number of people around the world.

In addition, Suzanne Mustafa, director general of planning at the Egyptian Tourism Promotion Authority and head of international campaigns, said that promoting tourism through social media was an integral part of the ministry's marketing strategy. Is.

With the help of various interesting and promotional photos, written materials and videos, a clear message is being given to attract tourists to Egypt.